Friday 6 July 2012

Simple Ideas for Engaging Your Site Visitors


No matter what line of business you’re in, if you’re a start up or simply lack the enormous advertising budget that’s available to your rivals, then it’s time to think outside the box a little and come up with some more creative ideas for self-promotion.
Advertising online is the obvious route to go down, but even this can be a rocky road for the inexperienced. The internet – despite being free – is a battleground for hundreds, if not thousands of similar businesses all vying for a limited amount of traffic. To make your business stand out you not only have to get traffic to your site in the first place, but you’ve also got to know what to do once they arrive.
Bookmarking
One of the best ways to encourage people to re-visit your site is by asking them to bookmark it. By bookmarking and sharing your site, people will be able to access it easily whenever they need to (or whenever they’re bored), without having to type the full URL or do a clumsy Google search. You can simply post a message asking people to “Bookmark Us”, or add something more elaborate such as a Grafetee button which allows people to map your location, post comments and more.
Fresh Content
There’s no two ways about it – fresh and compelling content is a strong driver for encouraging your site visitors to come back again and again. No matter what business yours is, there are very few that lack the potential for a company blog or regular news section. Blog posts should be fairly frequent, at least 3 or 4 a week so that people come back often to check for updates.
Daily Giveaway/Contests/Coupons
Websites that offer regular promotions like coupons or daily giveaways are much more likely to capture a regular audience. Let’s face it, some people are just suckers for freebies, and so they’ll keep on coming back in the hope of winning, so long as there’s something on offer. Moreover, giveaways and prizes are a great opportunity to showcase new products and services, and also share important company news. An example is that you might be a wine seller giving away a free bottle of wine – take this opportunity to spread the news that you have new varieties in stock.
Quiz Questions
One of the best ways to engage an audience is through a quiz that tells them something about themselves. For example, our wine seller merchant above might create a quiz along the lines of “what kind of wine drinker are you?” or “Do you drink too much wine?”.  The quiz itself will be a short list of ten or fifteen open-ended quiz questions (no right answer, people just chose what best applies to them). A great little free quiz maker tool from Pro Profs means it’s possible to make a quiz like this in just minutes, then post it to your site, share on Facebook, tweet it and more.
Online Chat
An online chat tool is a great way to engage with customers. By adding a simple tool from Livezillaor one of the dozens of free services out there, you’ll be able to help out customers who are having difficulties with your site, gain feedback and insights and generally leave a much better, longer lasting impression on your site visitors.
Of course, there’s dozens more ways to “skin the proverbial cat” as they say. But, the aforementioned ideas should make for a good start in getting your movements more visible. Even the smallest business concern can leverage the ad power of the web without a huge ad spend budget. Sometimes you just have to start small, and work the way up. Add your suggestions to these.

Wednesday 4 July 2012

Top New Tips In SEO


Search engine spider

Weight for the article dispersed, no part page is so powerful, after all, for the average website, article pages is regarded as the site the bottom of a page. Thinking about this when you have to let the spider go to retrieve the other page, this we do more, if an article is posted on the website within a few seconds the search engines, I believe that most owners dream of things . The site content is seconds to close, at least your site is search engine recognition, search engine spiders in frequent attention to your web site. 



The most common is to add some specified keywords in the article and then connected to the other part page or article page. I feel, however, doing so is all very well, but can not be forced to add, or have the effect is absolutely counterproductive. But no matter the angle from which to adjust the structure of the site, please pay attention to the quality of our articles, good quality and can naturally retain the user, the user like the search engine would also like. Do not go for the so-called general-purpose Web site, the measurement of those who do not know the network is used to deceive people.

Like will begin to contact the SEO


Your account name is the inside of the card in this community, which in the community to share the process of participation is your business card spread, so the name of your account is certain to be able to represent your brand, so you brand to be able to accompany the spread. 



Venture embarked on a new level so that our life, many of us are thinking to start a business, I hope to be able to have their own place on the Internet, and thus vowed to go took tens of thousands of dollars to create a company, or Website, or operate a Taobao Mall can last most of them ended in failure the Internet start-ups actually do not want our imagination so we need to engage into too many, not just money , there is energy you do the mall or portal or the website of an industry, we must first think of his mode of operation before you do, figured to start this site can decision-making operations must have a few or more than 10 years of work experience or business experience for the respect often our novice difficult to complete so, which is entrepreneurship, the difficulty is to learn through the purpose of making money SEO: there is no specific purpose or motive, is usually very difficult to generate interest and enthusiasm.Learning SEO is also true, by the incentive to make money to increase the motivation to learn, I believe it will be able to help you learn more by leaps and bounds. 




Generally will begin to contact the SEO person must first have a profitable pipeline, want to get more business opportunities and profits through network marketing. So, shoot happy to internet marketing learning the beginning of the first SEO to make money motivation, purpose of making money, improve motivation and dedication will be more enthusiastic in learning SEO, and learning it is even more efficiency, enhance understanding and learning.




SEO needed technical expertise



SEO needed technical expertise, but you should keep in mind the changing market trends in the search engine, must be able to adjust.With a professional, be sure to create a solid foundation, it does not at all important, if you start the SEO services from your website, opening start. Find a specialist will be very easy, once you are ready to close the SEO field.

Get professional SEO services, and will definitely help you in many ways. SEO services can help your performance on your site and survey information. They will also help you to increase your site more attention on the website and posters. They will also deal with the link. In addition to all these SEO experts will provide amazing service, you should find useful information on a regular basis to update your site, and make sure you use a variety of marketing methods, such as content marketing, affiliate marketing and email marketing.

seo fore front of the eyes selection



So you choose a web design need to compare seo forefront of eyes to choose, I'll tell you some of the ways:

1, the web interface of the web design design customer case, color is not very good;

2, the site code of the web design design customer case is not standardized; will everywhere js mess call, css fill up the page code for most of; long table code to your web page code for search engine frown .
3, the Web Design designed the site structure of the client case, the marketing function is not able to considerate of your customers, experience rating is not very good;
4, the web design customers designed case not to support SEO and Internet marketing, is not to be SEO, you need to re-establish the site or the site castration?

White hat SEO


What is white hat SEO ?

Follow the search engine has established certain procedures publisher most of the information distributed on the Internet. For their guidance, known as white hat SEO techniques to attract search SEO. Remember, these are not a fixed set of rules, and may be regarded as a legal day, the dishonest methods.

1.META description
The META description is usually a couple sentences to describe the content of the website. Remember, you the link in the search results page will show the cut section and join (...) the first 23 words.
2.Keyword
Keywords are used to emphasize a word or phrase, a page is the goal. Longer or brand related keywords are typically worth more than vague keywords because they increase in the implied intent. An in-depth study of a few keywords can be very helpful.
3.Link Building
The construction quality of linkage from other sites into your search engine will assess, to prove that your site is trustworthy, relevant and authoritative approach.
4.Crawling frequency
The high page rank and links to authoritative sites crawl frequency factors. Trusted sites, unique content may be crawled more frequently than low quality links, junk, duplicate content sites.
Viral marketing
Marketing skills, self-generated. The common way is social networks, blogs, word of mouth and e-mail.
Reputation Management
The reputation of your business management process. This includes hinder the negative search results and remove the negative feedback of the blog, comments and complaints board.
5.Transform
When the conversion takes place, to achieve a goal (for example: selling products, other sites link to you, capture and e-mail, fill out the form, feedback, or telephone).
6.Availability
Make sure your site is user-friendly and can help improve your conversion rate. Should be easy to construction, the formation of the text and links for customers to complete the necessary action.
7.Inquiry
The actual word or phrase search entering search engine.
8.Associate
Measures of how useful the search results for "query". The results should provide relevant information to the searcher actually can use the query.
9.Outbound link
Link on your site pointing to an external source. Links to related websites that can help build credibility, and aid search engines know your site is about what.
10.Inbound links
Links to external websites to link to your site, also known as the "reverse" of inbound links. Inbound links are a very important part of search engine optimization because they improve the visibility of the site, which will ultimately increase your page rank.
11.Organic search results
The organic search results do not include paid advertising. They held, rather than advertising, the search query. Customers come to your site because of its relevance, rather than to a specific advertising campaign to generate organic traffic. This helps to establish long-term, long-term success for your website.

Why register your mailing list?


Why register your mailing list?

Must give users a reason to take the initiative to registration. For this reason can be free tutorial, the industry report, can be coupons, and so on. As the site more and more, allowing users to leave an e-mail is becoming increasingly difficult. You do not give some of the benefits, it is difficult for users to take the initiative to leave e-mail address.

For the convenience of users registered to join the mailing list, the proposed form only ask your name and email address, do not ask some other important information such as gender, work units, telephone, etc., the more simple and easier to convince people registered.
The registration form on the website a very prominent place, the proper use of pop-up window.

The most appropriate SEO category


Your program listed in the most appropriate SEO category of effective images and screenshots of your application. Otherwise, it is easy to help your application is visible to the target user. Pictures and screenshots will help create youth and audience buzz.

• Try to write some press releases, your hands, do not forget to include your URL or link to the application profile page.

• QR Code for each of your applications to use separate. It provides users with easy access to your application.
• Finally, but not a list of different media, such as social networking sites, or banner ads or any effective marketing and promotion of your application.

Check the information writing specification


1) the first paragraph of the article, be sure to page keywords, and the first paragraph of part of page Key words bold.

2) the last paragraph of the article should the keywords of the page, page keywords as much as possible the arrangements in the end of the article.

3) page Keywords in the body of the article to have a certain proportion of the distribution (typically 2-8%), under the premise does not affect the reading, some pronouns instead of page Key Words
4) page Key words expressed in an article will be reunified, example: an article on the "Konka A6 phone", the text with a uniform "the Konka A6 cell phone", instead of again using the "KonKa A6 or "Konka A6".

How to improve the article page ranking


If you do not want to take down some links to columns page, we can hyperlink nofollow attribute to control weight dispersion. I recommended here, the main navigation section A page and section B page exists on the line, do not do it for other direct nature of the Internet. The aim is to retain the weights given by the Home, and then passed the article page. There is a increase in the weight method, that is, exchange links, generally are exchanged Home, but if your home is temporarily fairly stable, try page to your part exchange it, but it must be related This good results.

As for the article page ranking how to improve and enhance the columns page weight is similar to the same pass in order to preserve their own websites over weight. First update the article, why add a link to the Home link in the home which many of my friends said that in order to enhance the Home specify keywords, in fact, I feel is more important is to be able to Baidu spider climb take a look at this article link, to guide him back home to retrieve information in order to achieve the effect of the increase included.

Weight for the article dispersed, no part page is so powerful, after all, for the average website, article pages is regarded as the site the bottom of a page. This time you have to think of the spider to go retrieve the other page, we do more, the most common is to add some specified keywords in the article and then connected to the other part of page or article page. I feel, however, doing so is all very well, but can not be forced to add, or have the effect is absolutely counterproductive. But no matter the angle from which to adjust the structure of the site, please pay attention to the quality of our articles, good quality and can naturally retain the user, the user like the search engine would also like.
Enhance the column page and inside pages of rankings, there is a very common method, that is, through our Web site's own right to re-import of the page. Their own weights page only refers to our home page, this page search engine to the weight, even if the weights page, but only have a reasonable import.